NEC India The Opportunity in Indias Growth Story Abridged Version
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Title: An Unsung Hero In India, NEC has a history that dates back to 1982 when it was set up in its current premises in Gurugram by NEC Corporation, Japan. It has always been a pioneer in providing IT solutions to various domains, and it has contributed to the growth of several prominent multinational corporations in the country. One such instance is NEC India, whose growth story I would like to talk about in this case study. The company has been a vital element in the recent growth story of India.
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I started my job as a sales representative with NEC Corporation in Mumbai in October 2006. At that time, NEC was a Japanese company with a global reach into over 180 countries. It was a small start-up, headquartered in Tokyo, with very little presence in India, a small country, only one in five people in India were computer literate. But the business world was changing, IT was becoming an ever-growing industry. India was moving from a traditional to a modern economy. And with a rapidly
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In today’s market, NEC’s position as one of the world’s top experts in the telecommunication industry (particularly in network edge solutions) is the only path to sustained growth and profitability. Click This Link The worldwide market for telecommunications equipment is growing rapidly, with no sign of slowing down, thanks to the tremendous growth in data consumption and the need for more bandwidth to support growing consumer demands. NEC is well-positioned to capitalize on this growing market, leveraging its deep technical expertise, large installed base
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Need for a change: In the last decade, the Indian economy has been driven by various factors. The industrial sector was growing, while services sector witnessed a significant growth. As per the 2011-2012 report, India was the fastest growing economy in the world. With this growth, the need for innovation, expansion, and adaptation of technology is also high. In the same year, the Indian government had approved the National Policy on Electronics (NPE). The policy envisages development of the Indian electronics industry.
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[NEC India has the biggest share of the Indian market in the electronics segment.] Its products include LCD TVs, Smart TVs, DVD players, Blu-ray Players, projectors, and the latest in portable computers (such as 2.0GHz dual-core Intel Core i3 processor-powered devices and tablet devices with NEC Display Solutions display). Its India division is headed by Ashwini Karkera, the former CEO of Dell India, and the group CMD,
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It was just a few years ago, when we faced a major challenge, NEC India’s growth story began. In this case study, I will discuss it in detail. In early 2009, when I came to NEC India, I was one of the few who were working on a big project in Bangalore. I must say, the company at that time was facing a major challenge. The world was in the financial crisis, and even the automotive and industrial sectors were showing signs of slowing down. It was obvious that
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Noritake Ltd. (NEC India) is a leading Japanese manufacturing company in India. It offers a wide range of consumer, industrial and packaging products under the Noritake and Noritake Plus brands. The company has been providing quality products to the global market through a chain of factories and warehouses located in India. Noritake Ltd. (NEC India) was established in India in the year 2005. The company has a team of experienced professionals from Japan and India with over
